Smart Grid Customer Education Symposium Set for September 29, 2016, in Philadelphia

Sixth Annual Symposium to Highlight Best Practices in Residential and Commercial Customer Education and Engagement Strategies

PHILADELPHIA, PA (April 25, 2016) – SmartEnergy IP™, a division of SmartMark Communications, announced today that it will host the 2016 Smart Grid Customer Education Symposium, in partnership with PECO, on September 29th, 2016, at the Loews Philadelphia Hotel, 1200 Market St, Philadelphia, PA.

The Smart Grid Customer Education Symposium is the longest-running, most influential conference of its kind, annually bringing together leaders, regulators, analysts, stakeholders, and solution providers from across the country and throughout the energy and utility industries to discuss and examine the importance of customer experience in smart grid programs.

The event will span a number of important topics, including:

  • Educating customers around smart meter deployment
  • Education design and measuring behavior change
  • Rolling out Dynamic Pricing, Critical Peak Pricing, and Time of Use Pricing
  • Latest advancements in customer experience technologies
  • Understanding your customer base and the role of market research
  • The road to cost recovery for Smart Grid investments
  • Stakeholder and community outreach
  • Convergence between energy efficiency and Smart Grid programs: avoiding confusion and increasing likelihood to participate
  • Modeling the future energy lifestyle of the consumer

"SmartEnergy IP is pleased to host this year's Smart Grid Customer Education Symposium with PECO, Pennsylvania’s largest electric and natural gas utility, and our region’s energy provider," said Juliet Shavit, SmartEnergy IP's Founder and CEO. "We are excited to highlight the benefits PECO has delivered to its customers through new, advanced metering technology and innovative new programs like PECO Smart Ideas, and the steps other utilities can take.

This year, SmartEnergy IP will again celebrate the nation's energy leaders in smart grid education at The 2016 Smart Grid Customer Education Awards at the show. These awards are given to utilities that demonstrate excellence in smart grid customer education. The deadline for award submissions is July 31, 2016. To apply for the Smart Grid Customer Education Awards, please click here.

  • Best Smart Grid customer education story around meter deployment and/or activation of benefits
  • Best community outreach project
  • Best commercial AMI program
  • Best Dynamic Pricing, Critical Peak Pricing, and/or Time of Use customer education program
  • Best use of advanced technologies to encourage energy reduction during peak times

To register for the conference, visit For more information, please contact SmartEnergy IP at 215-504-4272.

About SmartEnergy IP
Smart Energy IP is a research and consulting organization within SmartMark Communications, LLC that is dedicated to helping utilities communicate the benefits of Smart Grid to customers. As utilities roll out Smart Grid initiatives – from smart meters to dynamic pricing programs – there are ways to ensure that customers are best prepared to make smart energy choices and positively support these roll outs. SmartMark Communications has over a decade of experience in the energy and utilities customer care domain, helping utilities and suppliers market effectively to customers. For more information, visit:

Media Contact
Kristin Marcell
SmartMark Communications, LLC and SmartEnergy IP